West Hills, California Manager, Marketing Innovation (Hybrid)

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  • Requisition Number R4101
  • Full Time Full time
  • Shift Regular
  • Area of Interest Advertising & Marketing Communications
  • Location West Hills, California


Working at Pharmavite is an experience like no other. With a focus on complete nutrition for all, each endeavor is urgent and every day counts. You'll have the opportunity to work on the #1 selling national vitamin and supplement brand, Nature Made, as well as an exciting portfolio of other products that are shaping the future of the healthy living industry. Consumer-driven innovation, high quality products and a promising portfolio, all driven by a team with a shared sense of purpose -- that's Pharmavite. Join us to bring the gift of health to life.

The Innovation Marketing Manager has a role on a cross-functional agile team responsible for driving key growth initiatives for the Nature Made®, the #1 selling national vitamin and supplement brand.  In this role, the manager will harness an entrepreneurial mindset to uncover consumer insights and integrate them with strong scientific knowledge to deliver compelling and differentiated new business opportunities. Reporting to Director of Marketing Innovation and has an opportunity to bring a high level of curiosity, creativity, and new thinking to the business that enable healthy lifestyles for consumers. 

Key Responsibilities

Critical contributions this role is counted on to deliver include: 

  • Serves a key member of the innovation team, leading transformational innovation pipeline projects to meet consumer needs and drive business growth. 

  • Lead the ideation and development process for key segments and need states within the portfolio  

  • Works with Science & Technology, Finance, Marketing and Sales partners to align on opportunities and uncover ways to optimize business cases. 

  • Develop and support recommendations to the internal investment and accelerator steering committees 

  • Responsible for creating and developing holistic value propositions (concept, product, positioning, financials, go-to-market plan) that meet the needs of the consumer target and become sustainable business models. 

  • Develops category and competitive business analyses to identify opportunities to disrupt through product and/or business model innovation. 

  • Partner with Insights Lead to continually drive consumer-centricity in our innovation work and evolve our agile processes.  

The Ideal Candidate

The ideal candidate has a growth mindset to develop, test, iterate on ideas and demonstrates the ability to thinking strategically and challenge the norm. This team supports and encourages rolling up the sleeves to be scrappy, with bias of learning in real-life rather than creating decks. Effective communication skills are paramount, with strong empathy and interpersonal skills, and sharp problem-solving skills. Has experience working in a high-performance, fast-paced team with people of diverse backgrounds. 

Critical Success Factors

You’ll be most successful in this role if you have: 

  • Proven success in creating, developing, and launching new product innovation in market 

  • Proven ability to connect with consumers and distill insights that can create new opportunities 

  • Strong analytical experience using syndicated and custom data to help solve business challenges 

  • Proven ability to lead cross-functional teams to develop and sell ideas internally 

  • Demonstrated strong curiosity and ability to leverage lean-start mentality in approach to the work 

  • Demonstrated ability to create strong cross functional partnerships focused on problem solving to create and build even stronger business propositions 

  • Strong business background and financial acumen 

It’s an exciting time in Pharmavite’s history.  After 50 years of leading the healthy living industry with award-winning vitamins and supplements, the company has experienced great success and has gained the trust of consumers, healthcare professionals, and retailers alike.  But there’s more growth ahead of us than behind us, and for our employees this translates into opportunity.  Our rapidly changing business enables employees to take on new challenges and transform Pharmavite for the future.

Capabilities & Skills Required

In order to take on these challenges, you’ll need to have: 

  • Requires a four-year college or university degree or its equivalent. An MBA is preferred. 

  • Requires a minimum of 4 years’ experience post-MBA or 7 years post college, with a minimum of 2 years in innovation-related roles 

  • Experience working in the Consumer-Packaged Goods (CPG) industry is required, with a preference for Health & Wellness, Vitamin and Supplements, or OTC Pharmaceutical industry 



Here, career paths aren't predefined, and bureaucratic limitations don't exist -- you have the opportunity to grow, learn from industry pioneers, and develop the way you want to. Pharmavite is investing more in the development of our team -- to help us deliver on our purpose and help you achieve your career aspirations. Our environment is geared to fuel curiosity, encourage experimentation, and generate learning as this is the way we develop ourselves and our organization.

Pharmavite is committed to meeting the needs of our employees and their families with a Total Rewards package that's as comprehensive as the vitamins and supplements we deliver to consumers. With competitive compensation programs and standout benefits, we provide employees with optimal health and well-being -- as well as peace of mind. These rewards -- plus our new recognition program -- ensure employees feel supported both at work and home.

Annual Pay

Annual Pay Range

$125,100.00 - $187,600.00

This represents the minimum and maximum base salary range for this role, plus annual incentive. Various elements are used to determine a candidate’s starting salary such as job experience, specific skills, and comparison to internal incumbents currently in the role.  This information is provided to applicants in accordance with state and local laws.

Visit Pharmavite.com/careers to learn more about our mission and discover an opportunity that's right for you. Health and wellness begins with us.

Pharmavite is an equal employment and affirmative action employer F/M/Disability/Vet/Sexual Orientation/Gender Identity. All qualified applicants are encouraged to apply and will receive consideration for employment without regard to their protected veteran or disabled status, or any protected status. We do not discriminate in employment based on race, color, religion, age, sex, sexual orientation, gender identity, national origin, or any other basis covered by applicable law. All employment is decided based on qualifications, merit, and business need.


The above information on this description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications of employees assigned to this job.


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